The day before Beyoncé takes the stage during the Coldplay-headlined Super Bowl 50 halftime show, the singer dropped her surprise new single “Formation,” her first new song since her Beyoncé: Platinum Edition album was released in November 2014.
After remaining quiet for most of 2015, this is Beyoncé’s second new video — Coldplay recently unveiled the Holi-inspired clip for their collaborative track “Hymn for the Weekend.”
Shot in New Orleans, Bey doesn’t skimp on the high-end glamour, fashion & choreography, her daughter Blue also makes a quick cameo, but if you’re paying attention, she also makes very loud political statements with a few not so subliminal images in the video. From the sinking New Orleans police car, to the little boy wearing all black in a hoodie dancing in front of officers, to a man holding a newspaper with the face of Dr. King and headline that reads “More Than A Dreamer” and the most blatant of them all a “Stop Shooting Us” graffitied on a wall, Beyonce is making her petition known.
Beyonce’s “Formation” takes it to a whole ‘notha level. Click here for the download link, and view the video below:
“Formation” is available to stream and download for free exclusively through Tidal.
In addition to the new Mike Will Made It-produced single, Beyoncé also updated her online store with clothing and merchandise donning many of the instantly quotable lyrics from “Formation,” from a hat that says “Hot Sauce” to a cellphone case sporting “You that bitch when you cause all this conversation” to a sweatshirt reading “I twirl on them haters.”